Claire Choi
WorkAbout
Book call
AI Product Designer
I  design, prototype,
and ship.
Fast execution. Thoughtful design. Built for scale.
View Work
     AI       ✦       Figma       ✦       Webflow       ✦       Framer       ✦       Claude       ✦       Notion       ✦       ChatGPT       ✦       Lovable       ✦       Midjourney       ✦       Adobe       ✦    
     AI       ✦       Figma       ✦       Webflow       ✦       Framer       ✦       Claude       ✦       Notion       ✦       ChatGPT       ✦       Lovable       ✦       Midjourney       ✦       Adobe       ✦    
Selected Work
about
Claire Choi
London, UK
Toolkit
Figma
Webflow
AI tools
languages
English, Korean
How I work
I design for people who
think differently
than I do.
I moved from Korea to the UK alone at 19. Being bilingual trained me to notice when information design assumes a single cultural lens, whether that's reading direction, colour meaning, microcopy tone, or how trust is signalled visually.
I self-taught Figma, Webflow, and Framer and built a full portfolio from scratch in parallel with my studies. I prototype quickly so I can test, get feedback, and improve. What matters to me is the quality of thinking behind the work.
Capabilities
How I work
✢ UX/UI Design ✢
Intuitive digital experiences that balance complex AI logic with human-centred aesthetics.
✦ AI-powered Workflow ✦
I work closely with AI to move faster and iterate smarter.
✦ Strategic Thinking ✦
Every design decision connected to real business outcomes and user goals.
✢ Prototyping & Delivering ✢
From wireframe to shipped product - in Webflow, Framer, or Figma.
philosophy
I move fast
From concept to shipped product. I design, document, and deliver. I bridge design and development seamlessly.
01
Understand
What's the problem?
I dig fast, decide fast.
02
Design
High-fidelity in Figma.
Fully annotated and ready for dev.
03
Ship
Webflow, Framer, or handoff to engineering team.
04
Iterate
Measure. Learn. Improve.
Let's work together
Got a project in mind?
Currently based in the United Kingdom.